Fast moving consumer goods which are also known as consumer-packaged goods are products that are sold quickly and at a relatively lower cost. Since it has such a high turnover rate, the market is large and competitive. After e-commerce took the industry by storm, consumers across the globe have started purchasing goods online as it offers certain conveniences such as home delivery, a broad range of selection, and discounted prices. The online market for buying these goods is growing exponentially as organizations have started to redefine the efficiency of delivery logistics with reduced delivery times while quality is given equal importance. While non-consumable products beat consumables in terms of volume, e-commerce channels have become increasingly efficient to cater various services to the consumer.
We help FMCG supply chain organizations to achieve supply chain excellence by performing digital transformations in end-to-end supply chain operations, logistics operations, and performance management.
Key challenges in the industry addressed by fruiSCE®
AI based predictions
Management of prices and promotions
"Achieved robust transformation of supply chain planning and budgeting process through Enterprise Performance Management implementation".